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4 - DAY NONPROFIT MARKETING CHALLENGE & SPEAKER SERIES

A lot of small nonprofits feel like they’re “the best-kept secret in town.”

Are you frustrated that people just don't 'get it'? Do you know that you could have a bigger impact – if only more people knew your nonprofit existed?

Join me in this 4-day Challenge and Speaker Series. Come hear from a 20-year veteran reporter, a senior VP of radio, a public relations guru, and a social media maven. Walk away with the steps to create a press list, how to format a PSA, Media Advisory and News Release, and a publicity plan.

Sipping Tea

Hosted By: Sabrina Walker Hernandez, MPA

President/CEO, Supporting World Hope

Sabrina is a certified consultant, coach, & facilitator that helps small nonprofit Staff & Board build relationships that convert into more donors. She has over 25 years of experience in nonprofit management, fundraising, and leadership. Among Sabrina’s successes is that she increased operation revenue from $750,000 to $2.5M and completing a $12M comprehensive capital campaign in the 3rd poorest county in the United States. She has facilitated numerous workshops with hundreds of nonprofit professionals. Sabrina is certified in Nonprofit Management by Harvard Business School. She is an active community leader and volunteer in Edinburg, Texas where she is based.

SPEAKER SCHEDULE

July 20 -23 I 3:30 – 4:30 pm CST Daily

Tues., July 20, Radio, Billy Santiago, Senior VP, iheart media

Wed., July 21, Media Coverage, Irma Garza, PR Officer, City of Harlingen

Thurs., July 22, Social Media, Aisha Winfield, CEO, AIB Marketing & Consulting

Fri., July 23, Public Relations, Genoveva Rodriguez, CEO, GR Public Relations

Time zone: Central Standard Time (US & Canada), UTC -6

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